Having invested 500 billion ( KRW) overseas in 2010, Lotte has acquired of local companies and factories on focused countries – VRICS ( Vietnam , Russia, India , China) . With this scheme , the overseas gross revenues increase consistently.
An example is Lotte has acquired 30 percent of BBiCa, which is the 2nd largest confectionery company with one year gross revenues of 20 billion ( KRW) in Vietnam. They has used the gross revenues web over the state , they are expected to spread their market presence , and that the then population was about 84 million in 2007.
