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The pages show essential approaches for new businesses done by UAE /GCC firms when enter foreign market by study impact of the key factor of global market, kind of strategy, important of FDI, Ethical decision-making and Role of Culture in International business . The procedure used in this paper mainly based on analysis of UAE firm’s experience entry methods that used in foreign market by discussion three UAE international firm strategy and some theory
Introduction
Today many theory and experience that help us to understand practical theory that can be used by firm to approve the success if they entry in foreign market. The importance of indicating the right technique of entry in to foreign market is one of the most critical decisions because the entry decision well set forth the objective ,goals,resources,and policies that will guide the international operations over a future . Concerning the foreign market entry strategies there is a mixed variety from where to choose and each one has particular benefits and weaknesses, reliant on the company purposes, the market features, the product characteristics, etc. Before entering the foreign market, companies need to understand each one of the strategy concepts.
In this paper, the various essential factors for the global operations of the UAE firms along with recommending suitable strategies for market entry for the purpose will be studied by analyze Optimal foreign market entry techniques. Many theories have proposed that has made great influence to the enterprise internationalization and entry strategy. Nevertheless, no satisfactory decision has made on what is factors influenced firms choose their strategy and what firms internationalized.
This growth requires more study on the firm’s internationalization and entry strategy. Furthermore, the firms have been using various approaches in entering foreign market; the study examined the entry strategy of UAE firms, and the factors that influence the choice
The importance of indicating the right technique of entry into foreign markets is one of the most critical decisions because the entry decision will set forth the objectives, goals, resources, and policies that will guide the organization’s international operations over a future period long enough to achieve sustainable growth